About Gregg Cohen

Gregg Cohen has been casting on-camera talent out of the Bay Area for over 25 years, covering commercials, corporate videos, branded content, short films... pretty much anything that needs the right person in front of a lens. She got her start in San Francisco and never really left, though the work takes her to Los Angeles regularly.

The stuff she gravitates toward? Comedy. Gritty, real-feeling spots. The kind of casting where you need someone who doesn't feel like they're acting. That said, she's just as locked in on a straightforward corporate shoot or a polished national broadcast spot. The brief is the brief, and she'll nail it either way.

Gregg pulls talent from a deep network of SAG-AFTRA actors, talent agencies, non-union performers, voiceover artists, and real people who have never been on a set before but show perfectly on camera. That flexibility matters when you're casting for Toyota one week and a startup the next. Her work has recently shown up in campaigns for Samsung, Toyota, Atlassian, Instacart, UCSF Health, The Sims 4, TeePublic, Zipline, and decades more.

Union, non-union, non-affiliated, ages 0-100 she handles all of it. And whether it's a local San Francisco corporate video or a multi-market commercial shoot, your gets the same attention. No autopilot.

Listen on The Bay Area Actor Podcast · Apple Podcasts